We tried selling our product to users but that...

“We tried selling our product to users but that failed miserably; so, we turned to an ad-driven model. The way it works is, we give away the product for free, then lure advertisers with the promise of connecting them to millions of people who hate to pay for things. Amazingly, it works.”

— from McSweeny’s epic IPO prospectus. (via brycedotvc)

Source: brycedotvc
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  But really, it is kind of funny that advertisers are willing to pay to connect to people who don’t want to buy things.
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